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Usability - Converts visitors to clients
Usability is the most important aspect of any web site on internet. The reason why, is that web sites with low usability qualities loose visitors and therefore often loose business. Highly usable web site keeps its new visitors and converts them to regular visitors and eventually to the customers.
E-Commerce usability
Online shops, reservation portals and other e-commerce websites have special needs in terms of usability and a usability testing could vastly improve a conversion rate of the website (number of visitors finishing the shopping or booking process).
User testing
User testing with real users is one of the most effective way of improving usability of your website. Procedures for the user testing consist of initial selection of the participants for the test and an entry interviews with the test participants.
User personas testing
User personas technique is used in simulation of common behaviors how users interact with the web pages and how they reach their goals. Personas are useful in decision-making about the different elements of the website including design, navigation, content, forms and a conversion process.
Conversion analysis
We analyze conversion process on your web site. Conversion is something every web site is trying: get visitor read certain article, sign up for newsletter, buy product or service, etc.
Forms optimization
Most of web sites require visitor to fill out some kind of form. This can be a registration form, sign up form, online purchase form etc. We help you rebuild your form so that you will have more registration, and more sales.
Navigation analysis of web site
Simple, effective and easy to learn navigation of web site is the most important usability feature of web site. This applies to all web sites on internet. We will help you improve navigation on your web site.
Usability - Converts visitors to clients
Usability is the most important quality of any web site - a usable website is one that allows users to reach their goals efficiently. Web sites with poor usability qualities lose visitors and therefore often lose business.