It’s fun to see how sensitive every business owner, marketer and, at times even a general employee is to the activities of the competition of his company. In this article I will introduce you a great tip that will either delight you, make you angry or give you a reason to start paying closer attention […]
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Sadly, this happens to companies big and small: they hire an outside contractor or agency to manage their ads in Google and pay a monthly retainer fee. And pay is all they do. They have no idea whether their campaign is working and what if anything the PPC manager is doing with it. These are […]
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